Why am I even making blog posts… it looks stupid…

Of course not all of mine are AMAZING. Besides the fact, I've heard it many times before. Why am I doing this? How does this help me? This looks stupid. I get it I completely understand. I used to think the same thing. But then I asked why DO people do them? Obviously if they weren't valuable NO ONE would do them. Except for stupid people. So what really is the value you can get out of blog posts? Why are you reading this? These are the real questions we need to be asking.

Rule number one of getting attention is blasting content, EVERYWHERE. We all know nowadays attention is the new currency. The more content the better, let's say you have a warm lead on a big deal, same sale, same script ,same people, but one thing changed. One website has a glorious amount of content. Email lists, blog posts, social media, etc. The other none. Who in the WORLD would pick the second? Especially if it's well structured content that shows that you know what you're doing. The best part about content is that the more you have the more content you have to use. Turn your blog post idea into an email list idea or a string of reels. The more content you have the less work and effort that goes into these things.

Once you have a load of content for your wonderful clients and clients to be, there's also someone else watching it all. The google ai overlord that decided you couldn't be on the first page, now thinks wow this guys a real business, not just some random website. Lets take this information and use it to rank him higher. Its that simple. Now unless google decides after decades of a proper system to change it all. This is how it works and is going to work. There's a plethora of different tools to use to help with google maps ranking but this one is key for getting to that number one spot and getting that traffic everyone is after.